rtCamp Associate Director Job 2026 – Remote Marketing Role ₹30 LPA

Brand & Creative Direction

1. Define and maintain brand positioning for rtCamp, EasyEngine, and GoDAM.
2. Develop messaging, visual identity and tone-of-voice standards.
3. Build scalable brand guidelines and design systems.
4. Create reusable templates for marketing and communication.
5. Direct the development of landing pages and marketing assets.
6. Guide the creation of pitch decks and social media assets.
7. Act as the final quality gate for brand-facing content.
8. Work with designers, writers and social media managers to maintain consistency.

Video & Original Content

1. Develop a video content strategy for YouTube, LinkedIn and Instagram.
2. Create new video formats and content series.
3. Experiment with different content approaches and continuously improve them.
4. Lead a small team of video editors.
5. Maintain a consistent content publishing cadence.
6. Analyze content performance and refine the strategy accordingly.

Candidates should have:

• 7+ years of experience in brand, creative or content roles.
• Experience building or significantly evolving a brand.
• Professional video-content creation experience.
• Experience managing creative teams.
• Strong strategic-thinking ability.
• Strong creative judgment.
• Excellent communication skills.
• Ability to work independently in an environment without a fixed playbook.
• Ability to understand technical products and communicate their value.

1. Application & Screening

The application is reviewed for completeness and against the company's screening checklist.

2. Interview

Shortlisted candidates are invited to a Zoom interview with an interview panel.

3. Final Selection & Offer

Selected candidates receive a formal offer. rtCamp states that the offer usually arrives within 2–3 days of the interview. The company also says it aims to provide an initial screening response within 5 working days.

• Updated Resume/CV
• Portfolio or work samples
• Brand/creative project examples
• Video/content portfolio, if available
• Professional experience details
• Educational qualification details, if applicable
• Previous employment details
• Contact information
• LinkedIn profile, if available